Tier 03 · Powered · New

Your website. Built and run by us.

You build homes. Someone else can run the website. We take the platform that runs ModelTown, put your brand on it, point it at your domain, and maintain it permanently.

The idea in one picture

This is the engine. You get it in your colours.

Everything on ModelTown, including the catalogue, the filtering, the model pages, the comparison tool and the lead capture, is the same system that becomes your site.

The ModelTown homepage, the platform a Powered site is built on
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LIVE: modeltown.com
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Your logo here. Your name, your mark, your typeface, your colours. No ModelTown branding anywhere on the page.

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Your navigation. Your categories, your regions, your about page, arranged the way your buyers think.

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Your homes, your words. Your photography in the hero, your headline, and your own domain in the address bar. Buyers never see ours.

What changes, what stays

The skin is yours. The machinery is ours.

Reskinned to you
Logo, colours, typography
Domain and email
Navigation and page structure
Photography and copy
Your models only, no competitors
Comes built, and stays maintained
Browse, filter and search
Model pages with full spec tables
Side-by-side comparison
Lead capture with qualifying questions
Available-now inventory
Hosting, updates, security, backups
The part a web designer cannot give you

Tools built for prefab, not for websites in general.

TrueCost

Buyers see the real all-in number, covering transport, site prep, foundation, utilities, permits and install, rather than a base price that collapses later. Fewer buyers walk at the quote stage.

LandFit

A buyer puts in an address and finds out what can actually go there. You stop spending calls on projects that were never going to be permitted.

Available now

Completed inventory, cancelled orders and demos, listed as real units at a real price. The fastest revenue on your lot.

None of this exists on a template site. It exists because we built it for ModelTown first, which is exactly why a Powered site does things a web designer quoting you [ $X,XXX ] cannot build.

Living with it

One record. Everywhere at once.

The thing that kills builder websites is not the build. It is month fourteen, when three new models have launched and none of them are on the site.

You send us a new model

An email with specs and photos. That is the whole process on your side.

It appears everywhere

Your site, your ModelTown listing, and your other channels, from one record, the same day. Nothing to log into, nothing to forget.

Packaging

Powered

Powered
For builders who have no intention of ever running a website.
[ SETUP ] + [ MONTHLY ]
Everything in Marketed, plus
A complete website on your domain and brand
TrueCost, LandFit and available-now inventory
Comparison and lead capture built in
We publish, update and maintain it
One product record feeding every channel
Hosting, security and backups
You still handle
Building great homes
Talking to the buyers we send you
The site is built on our platform and maintained by us; content and brand are yours. [ CONFIRM: what happens to the site if the relationship ends. ] Term: [ MINIMUM TERM ].
Getting started

From handshake to live site.

STEP 01
Brand handover

Logo, colours, fonts, photography. If you do not have a brand kit, we work from what exists.

YOU · [ ~2 HOURS ]
STEP 02
We build it

Your models loaded, your structure, your copy. You watch it come together on a preview link.

US · [ ~X WEEKS ]
STEP 03
Domain switch

We handle DNS and redirects so nothing you rank for today gets lost.

US · [ ~1 DAY ]
STEP 04
We run it

New models, price changes, seasonal updates. You email; it happens.

US · ONGOING
Become a Partner

If you're building the future of housing, we want to feature you.

Reach out to become a ModelTown partner and unlock high-visibility, high-performance exposure - both online and onsite.